![]() The novel starts on May 3, with Jonathan Harker, a young English solicitor, describing his travels to visit a mysterious client in Transylvania. But by including the new technologies of his time – such as the phonograph and the typewriter – Stoker gave his tale a modern feel, much as if it were written today using Reddit entries composed on a smartphone. ![]() Stoker’s “Dracula” is not unique in using an epistolary style it’s not even the first work of vampire fiction to do so. What makes the phenomenon of “Dracula Daily” so interesting, though, is not just how it is finding a new audience, but the way the material is being consumed by these fans. Considered by many to be a classic of horror literature, Stoker’s “Dracula” is frequently referenced, discussed and adapted. ![]() As a Dracula and vampire scholar, I’m not surprised to see a new example of the story’s persistence and its tendency to find new life with modern audiences. “Dracula Daily” has become the coolest book club on the internet, taking Tumblr, especially, by storm. If there’s no action on that date, there’s no message sent. Subscribers to his Substack newsletter receive messages in their inboxes day by day as the vampire tale unfolds in real time. Matt Kirkland hit on a simple idea: Release the novel “Dracula” by entry, by date. The current popularity bump is thanks to an email newsletter called “ Dracula Daily.” The original 1897 version of “Dracula” was told in epistolary format, meaning the novel’s plot is presented through journal entries, letters, newspaper articles and the like. One hundred twenty-five years after its initial publication, Bram Stoker’s “Dracula” is having a resurgence. If you’re an active social media user, perhaps you’ve noticed a surge in posts recently about paprika, reflective shaving glasses and castle hospitality in Transylvania.
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